Interested in sourcing material from a wide variety of musical influences, the internet, and their own in-jokes, Secret Mall combines jazz, vaporwave, and friendship with aplomb, resulting in a band that you want to hear and one you want to hang out with. The group features Alfredo Colón on EWI, Edward Gavitt on guitar, Steve Williams on bass, and Andres Valbuena on drum, and (for this performance) Abdulrahman Amer on trombone. We caught up with Colón, Gavitt, Williams and Valbuena to discuss memes, inspiration, and what’s next.
The Jazz Gallery: Hi!
Secret Mall: Hi, I’m Secret Mall.
TJG: How are you guys?
SM: We are good. Collectively. Individually, answers may vary.
TJG: In some ways you guys are kind of an internet band—how does that work in real life, in real time?
Ed Gavitt: I guess the concept comes from the internet. The aesthetic of vaporwave is an internet culture, phenomenon. I was reading an interview with Macintosh Plus, the producer, who kind of described how music used to be thing where you have to be in a scene. If you’re a jazz musician you have to be in New York, or if you’re a pop musician you have to be in LA kind of thing, but with the advent of the internet, that barrier broke. In a way we are jazz musicians because we’re in the New York scene, but we’re taking elements from the internet and bringing that to the music.
Alfredo Colón: Also the internet is the future. I feel like a lot of people don’t accept that, like, everything’s on the internet. So if you’re not on the internet, you’re not anywhere.
EG: Honestly, as bad as Spotify and bandcamp are, people are embracing the fact that that’s how you’re gonna have to meet your people. We released our record on bandcamp, and that’s a way that we reached a lot of people.
TJG: Vaporwave is super visual—how are you bringing that to what you’re doing?
Andres Valbuena: It has to do a lot with the way we present ourselves, on our facebook, especially. The artwork. The person who’s most in charge of that is Alfredo, because he’s in charge of dealing with flyers and making promotional videos. You should go a little bit deeper with that.
AC: I mean with any kind of art, there’s always visual art of the time associated with it, there’s a parallel. We draw from vaporwave, that aesthetic of the music and the visual aspect is so closely tied to it that it’s hard to separate them from each other. Since that was the original idea for the band, to draw from that kind of music, it felt wrong to not draw influence from the artwork as well, for promotional stuff.
EG: It’s a medium where the artwork and music go hand in hand.
AG: It’s a complete thing when they’re together, so we try to do that as much as possible.
EG: Last time we played at the Gallery we actually presented video as well. Not during the performance but between performances which is part of the vibe too. We were projecting just memes and stuff, I basically just made a really long reel of memes.